Denis Robson:
The face of LiuGong Australia


Middle two men are the Chairman of LiuGong, Wang Xiao Hua and the Mayor of Liuzhou City, Chen Xiangqun

Guangxi LiuGong Machinery co. Ltd, (hereinafter called LiuGong), is one of the leading, large-scale construction machinery manufactures in China. LiuGong was established in 1958 and issued its’ public stocks in 1993. With a staff of about 3000 employees, LiuGong mainly deals in developing, manufacturing, supplying maintenance and technical services for construction machinery.

Its’ leading products include the following:
• Wheel loader series, bucket capacity from 0.81 to 5.4M3.
• Hydraulic crawler excavator series, bucket capacity from 0.4 to 1.2m3.
• Vibratory roller series, operating weight from 12 to 14 Tons.
• Road maintenance and materials handling equipment.
• OEM and spare parts of construction Machinery.

LiuGong maintains huge production ability, with an annual output of 12,000 units for all kinds of construction equipment. Manufactured at large scale processing facilities, featuring the latest technology including; automatic robot welding lines, resin sand boxless-moulding lines and assembly lines.

LiuGong has established a joint-venture with Germany’s ZF Corporation to manufacture transmissions and axles to equip its products. German engineering ensures good quality products. LiuGong has been awarded the ‘National Enterprise to Customers’ Satisfaction’ the ‘National Product to Customers’ Satisfaction’ and the ‘National Service to Customers’ Satisfaction’ and have established a ‘Perfect Quality Control System’ which earned them the certificate of ISO9001. LiuGong is expanding into the Australian Marketplace.

Denis Robson, who has vast industry experience and spent several years working for a leading manufacture in China, worked with LiuGong on specifications to suit western markets. He has been involved with LiuGong since it established a joint venture with then singular entity Case Construction in 1995 to assemble, manufacture, sell and distribute the Case 580L loader/backhoe in China.

Denis is now a offering range of LiuGong equipment in Australia, with many of the company’s wheel loaders and excavators, already seeing service and receiving positive feedback. The official Australian product launch took place at the National Construction Exhibition in Sydney in November.

Denis told us that, “whilst the initial interest may be based on price advantage, these machines will soon establish a reputation as a reliable and economical alternative with great after sales support. They are fitted with Cummins engines, ZF transmissions and other well-known components”. Denis Robson has established a strong Dealer Network in Australia including, Queensland, New South Wales, WA and soon Victoria. “You’d be surprised at the names of some of the dealers, we’ve engaged some very big powerful dealers,” he said. LiuGong Australia has established a centrally located warehouse, which holds a substantial parts stock.

“The Australian market is ready for Chinese equipment,” Denis said. “Contractors need good quality equipment, at a lower price.”

Source: Final Trim Magazine




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